This cookie policy explains what cookies are and how we use them on our website. You should read this policy to understand what types of cookies we use, the information we collect using cookies, and how that information is used. You can give your consent to the use of cookies and withdraw it by changing the settings on your browser, which allows you to accept or refuse the setting of all or certain cookies.
What are cookies?
Cookies are files that contain a small amount of information. Cookies are stored on your browser or the hard drive of your computer or device.
How do we use cookies?
We use cookies to distinguish you from other users of our website and to provide you with a unique browsing experience. Cookies are used by us so that our website remembers what you have done during your browsing, such as your login details.
Cookies contain information that is transferred to your computer’s hard drive. These cookies are used to store information such as when the visitor accessed the site, whether they have been on the site before, and which site reported to the webpage.
You can delete or block these cookies, but if you do, some functionalities of our site may not work as expected.
What types of cookies do we use?
Cookies can be in the form of session cookies or persistent cookies.
Session cookies – these are temporarily stored in the web browser’s “cookie” folder, which stores them until the user leaves the respective site or closes the browser window (for example, when you log in/out of an email or social network account).
Persistent cookies – these are stored on the hard drive of a computer or other device (and generally depend on the pre-set life cycle of the cookies). Certain cookies are used exclusively during a single session and are not stored after the user leaves the website, while other cookies are stored and reused each time the user returns to the respective site. However, cookies can be deleted by the user at any time by accessing the browser settings.
These will remain stored on your computer or device until they are deleted or until they reach their expiration date.
We use the following cookies:
Necessary cookies. Cookies that ensure the proper functioning of the site.
Session Cookie
Reason for use: These cookies are necessary for theempire.ro to allow its users to use the www.theempire.ro site. For example, this cookie allows us to see that you have created an account on the site and logged into it. It also allows us to recognize your previous interactions and secure our site.
Analytical/performance cookies. These cookies allow us to recognize and count the number of visitors to our site and see how visitors move around when they use it. This helps us improve the way our website works, for example, by ensuring that users find what they are looking for easily.
Google Analytics
Reason for use: Google Analytics is a simple, easy-to-use tool that helps website owners measure how users interact with site content. As a user navigates between web pages, Google Analytics provides website owners with JavaScript tags (libraries) to record information about the page a user has visited, such as the page URL. The Google Analytics JavaScript libraries use HTTP cookies to “remember” what a user has done on previous pages/interactions with the website. More details
Visitor targeting cookies. These cookies record your visit to our site, the pages you visited, and the links you followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose. These cookies allow you to share and send information to other websites.
Google Advertising
Reason for use: Google uses cookies to make advertising more engaging for users and more valuable for publishers and advertisers. Some common applications of cookies are selecting advertising based on what is relevant to a user, improving campaign performance reporting, and avoiding showing ads that the user has already seen. Google uses cookies like NID and SID to help personalize ads on Google properties, such as Google Search. For example, Google uses these cookies to remember your most recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website. This helps Google show you customized ads on Google.
We also use one or more cookies for the advertising we serve across the web. One of the main advertising cookies on non-Google sites is called “IDE” and is stored in browsers under the domain doubleclick.net. Another is stored in google.com and is called ANID. We use other cookies with names like DSID, FLC, AID, TAID, and exchange_uid. Other Google properties, such as YouTube, may also use these cookies to show you more relevant ads. Sometimes, advertising cookies may be set on the domain of the site you’re visiting. In the case of ads we serve across the web, cookies named “__gads” or “__gac” may be set on the domain of the site you’re visiting. Unlike cookies that are set on Google’s own domains, these cookies cannot be read by Google when you’re on a site other than the one where the cookies were set. They serve purposes like measuring interactions with the ads on that domain and preventing the same ads from being shown too many times.
Google also uses conversion cookies, the main purpose of which is to help advertisers determine how often people who click on their ads end up purchasing their products. These cookies allow Google and the advertiser to determine whether you clicked on the ad and subsequently visited the advertiser’s site. Conversion cookies are not used by Google for personalized ad targeting and persist only for a limited time. A cookie called “conversion” is dedicated to this purpose and is generally set in the domain googleadservices.com or the domain google.com (you can find a list of domains we use for advertising cookies at the bottom of this page).
Some of our other cookies may also be used to measure conversion events. For example, DoubleClick and Google Analytics cookies can also be used for this purpose. We also use cookies named “AID,” “DSID,” and “TAID,” which are used to link your activity across devices if you’ve previously signed in to your Google account on another device. We do this to coordinate the ads you see across devices and measure conversion events. These cookies may be set on domains such as google.com/ads, google.com/ads/measurement, or googleadservices.com. If you don’t want the ads you see to be coordinated across your devices, you can opt out of ad personalization using Ads Setting. More details
Facebook Pixel
Reason for use: This is a piece of code on the site that allows you to measure, optimize, and build audiences for advertising campaigns. More details
How can you control cookies?
We use cookies based on your consent. Consent to the use of cookies is given and can be revoked by changing the settings on your browser, which allows you to accept or refuse the setting of all or certain cookies. Please ensure that your computer settings reflect whether you agree to accept cookies. Note that if you use different computers in different locations, you will need to ensure that each browser is adjusted to match your cookie preferences.
You can set your browser to warn you before accepting cookies or set it to refuse them, although you may not have access to all the features of this site if you do so. Use your browser’s “help” button to find out how to do this.
You can control and/or delete cookies as you wish. You can delete all cookies already on your computer and set most browsers to prevent them from being placed. However, if you do this, you may have to manually adjust some preferences every time you visit our website, and some services and functionalities may not work.
Amendments to the Cookie Policy
If we decide to change this Cookie Policy, we will post the new version here, and it will replace the current version.
This Cookie Policy is effective from 27.11.2023.
